4 Reasons Why Honda Sales Are On the Rise

4 Reasons Why Honda Sales Are On the Rise


Honda dealersHonda dealers are rejoicing upon learning that American Honda sales are at an all-time high. While American car sales have been strong in recent months, even JD Power didn’t anticipate how successful the month of December would be.

In the last month of 2016, 1.6 million units were sold, and both American and Japanese manufacturers saw year-over-year sales increases.

American Honda Motor Company reportedly sold 1,637,942 Honda and Acura vehicles throughout 2016, increasing their sales by 3.2% from the previous year.

“2016 was a very rewarding year for American Honda in which we set a second consecutive all-time sales record while maintaining our unique focus on retail sales to individual buyers,” said John Mendel, executive vice president of the Automobile Division of American Honda. “We are going to build on this success with a continued focus on strong products and sound sales strategies that increase quality and value for our customers.”

Honda has been successfully manufacturing strong, reliable products for decades, with both the Honda and Acura brands under its belt. But why do people buy Hondas? What makes these vehicles so worthwhile?

  1. Honda values safety
    In 2013, Honda earned more IIHS safety ratings than any other manufacturer, and their products are consistently ranked in the top tier.
  2. Hondas maintain their value
    Hondas are built to last. The 2013 Accord, Civic, CR-V, and Fit were all given the award “Best Resale Value” by Kelley Blue Book’s Brand Image Awards. These cars stand up over the years. So whether you’re buying a new car or a used one, you’re always sure to have made a great investment and are sure to enjoy driving your Honda for years to come. While 23% of all new car sales were leases in 2013, many these cars are being sold as pre-owned and are still in great shape.
  3. Hondas are sustainable
    Hondas are some of the most eco-friendly cars on the market. Their natural gas and hybrid models allow flexibility at the gas pump and all models get more miles to the gallon compared to most competitors.
  4. Hondas are family friendly
    The 2016 Honda Odyssey was rated Best Minivan for the Money and Best Minivan for Families by U.S. News and World Report. All Hondas have high-grade interior builds, and the SUVs and minivans are spacious enough to accommodate a crowd comfortably.

For a great deal on a new or used Honda, visit the Airport Honda dealership today.

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